Steven Leka — Portfolio Castleknock, Dublin 15

I build a lot of stuff that runs without me.

Three home-services brands in Ireland, built solo. A custom CRM, a voice-first workflow, and a stack of automations that keep the whole thing moving while I'm flying drones for a living. What's below is a snapshot — there's more I just can't fit on one page.

Email stevenleka7@gmail.com

Phone +353 85 844 6186

Based Castleknock, Dublin 15

1,553

Search clicks
last 90 days

~75K

Impressions
last 90 days

2,098

GBP
interactions

6,400+

Workflow
executions

€0

Paid
acquisition

Operator
(me)

01 / Planning & research

Every business starts as a spreadsheet.

Before I touch a page of code or write a line of copy, every brand starts as a keyword map. Primary keywords, difficulty scores, search volumes, intent classification, and a publishing calendar. The rankings and traffic shown in the next section come directly from these plans.

SEO planning Keyword mapping Content calendar Information architecture Intent mapping

Nothing ships without a plan first. KD <15, real search volume, intent mapped before URL structure is decided. Then a blog calendar that stacks supporting content behind the core pages.

Kitchen Splashbacks

Resin Driveway

02 / Search performance

Three brands, three months, organic.

Every lead comes through search. No paid spend, ever. The numbers below are pulled straight from Google Search Console for the last 90 days.

KitchenSplashbacks.ie

790Clicks

41.3KImpressions

23.3Avg. position

ResinDriveway.ie

589Clicks

25KImpressions

18.2Avg. position

PlumberWaterford.ie

174Clicks

8.55KImpressions

8.9Avg. position

03 / Automations

Self-hosted n8n. 6,400+ clean runs.

A library of workflows powering the brands — lead intake, call handling, WhatsApp logging, email routing, system health checks four times a day. All running on a Hetzner server I manage myself.

n8n workflow library — KS System Health Monitor, WhatsApp Logger, Website Form Lead, Calls, Email Leads, VoIPLine Analytics — all active — Workflow library — named per brand, all active

n8n executions log showing thousands of successful workflow runs including RD Call Transcribe, RD Call Summary to Slack, KS Email Leads, KS System Health Monitor — Execution history — 6,400+ runs logged, all green

04 / The CRM

A custom CRM for three brands, one operator.

Claude Code Supabase Custom workflow Pipeline management Hetzner Self-hosted

Built using Claude Code with Supabase as the database. The pipeline matches how the job actually flows: New Lead, Contacted, Quoted, Measurement Booked, Glass Ordered, Completed.

Keeps track of leads, quotes, deposits and balances, reviews, follow-ups, contractors, calendar, photos and analytics. WhatsApp and SMS built in. Self-hosted on Hetzner. Runs the whole business end to end.

Every customer call on my VoIP line gets recorded, transcribed by Whisper, summarised by Claude, and written into the right customer record automatically.

KS CRM dashboard — lead record showing pipeline stages, quote links, contact info, project tags, quote calculations with contractor cost, cash price, invoice, deposit, balance and margin — — The KS CRM, built specifically for how a glass installation business operates

05 / Quote infrastructure

Custom quote infrastructure, end to end.

Three layers of customer-facing quote infrastructure, all built from scratch. Configuration tools where customers design their own job and get an instant price. Individual quote pages generated per customer with view tracking. Fully branded quote documents customers can approve online. All feed into the same CRM and n8n pipeline.

Cloudflare Pages Custom CPQ Short links View tracking Online approval CRM integration

Configuration tool → instant price → unique customer quote page → branded approval document. One CRM record, one pipeline, four customer touchpoints.

Kitchen Splashbacks lead qualification form — a few questions customers answer to get a quote

Lead form · Splashbacks

quote.kitchensplashbacks.ie

Qualifying questions → I get everything I need to quote back.

Try it live →

Resin Driveway lead qualification form — a few questions customers answer to get a quote

Lead form · Resin

quote.resindriveway.ie

Qualifying questions → I get everything I need to quote back.

Try it live →

Proposal · Resin (demo)

Branded online
proposal

Customer gets a branded quote they can approve online. Splashbacks version coming next.

View demo →

Some bits are limited in the demo on purpose. In live use real customer data is pulled straight from the CRM. Real customer quotes aren't publicly linked.

06 / Local presence

Google Business Profile, six months.

Local SEO matters more than web SEO in home services. These are the customer interaction numbers for each brand's GBP, November 2025 through April 2026.

PlumberWaterford

845

Profile interactions
Nov 2025 – Apr 2026

KitchenSplashbacks

644

Profile interactions
Nov 2025 – Apr 2026

ResinDriveway

609

Profile interactions
Nov 2025 – Apr 2026

07 / Voice-first

I stopped typing a few months ago.

I stopped typing a few months ago. I switched to a program called Wispr Flow, a dictation tool that transcribes your voice straight into whatever app you're in. Usually you hold two keyboard buttons to activate it, but I mapped the shortcut to my mouse buttons so I don't touch the keyboard at all.

I'd tried a few dictation programs before and never stuck to any of them. This one is very accurate. I also bought a good quality microphone so the input is cleaner, which means even fewer errors. Mouse shortcut plus good mic, it almost never gets a word wrong.

Sounds daft but it's one of the best things I've set up. Pushed me to scale further and get a lot more work done than before.